Privacy
statement

Introduction

AREA takes your privacy very seriously and shall handle your personal data with the utmost security and care. In this Privacy Statement you will learn how we handle your data as well as learn about your rights concerning our processing of your data. We advise that you read this Privacy Statement thoroughly. Should you have any questions or remarks, please contact us at info@area.amsterdam.

Who is AREA?

AREA is the besloten vennootschap Another Real Estate Agency BV, with registered office at (1075 TD) Amsterdam listed at the Traderegister of the Dutch Chamber of Commerce under 62049496.

AREA is as the controller ultimately responsible with regard to the processing of your personal data.

How does area use your personal data?

Underneath you will find an overview of the purposes for the processing of your personal data. You will also find a specification of which data AREA uses for that specific purpose, the legal justification, and the amount of time AREA keeps this data. For clarity’s sake, we have categorised the purposes.

Services, customer management and financial administration

Purpose: Financial administration

Information: Company name, Billing address, Bank details

Legal basis: Legal obligation

Storage period: As long as necessary for this purpose

Purpose: Invoicing

Information: Company name, Billing address, Bank details

Legal basis: Legal obligation

Storage period: As long as necessary for this purpose

Purpose: Providing the service itself

Information: Home address, Email, Data necessary to provide the service, Data generated by the service

Legal basis: Necessary for the performance of a contract

Storage period: As long as necessary for this purpose

Marketing

Purpose: Direct marketing

Information: Name, Email, Phone number, Click behaviour, Online behaviour Legitimate interests

Legal basis: Legitimate interests

Interest concerned: Commercial interests

Storage period: As long as necessary for this purpose

Purpose: Affiliate marketing

Information: Name, Email, Phone number, Click behaviour, Online behaviour Legitimate interests

Legal basis: Legitimate interests

Interest concerned: Commercial interests

Storage period: As long as necessary for this purpose

Purpose: Newsletter

Information: Name, Email, Phone number, Click behaviour, Online behaviour Legitimate interests

Legal basis: Legitimate interests

Interest concerned: Commercial interests

Storage period: As long as necessary for this purpose

Purpose: Social media marketing

Information: Name, Email, Phone number, Click behaviour, Online behaviour Legitimate interests

Legal basis: Legitimate interests

Interest concerned: Commercial interests

Storage period: As long as necessary for this purpose

Purpose: Behavioural targeting

Information: Name, Email, Phone number, Click behaviour, Online behaviour Legitimate interests

Legal basis: Legitimate interests

Interest concerned: Commercial interests

Storage period: As long as necessary for this purpose

Website

Purpose: Website analytics

Information: Online behaviour, Location

Legal basis: Legitimate interests

Interest concerned: Commercial interests

Storage period: As long as necessary for this purpose

Purpose: A/B testing

Information: Online behaviour, Location

Legal basis: Legitimate interests

Interest concerned: Commercial interests

Storage period: As long as necessary for this purpose

Purpose: Submitting reviews or messages

Information: Name, Address, Email, Message content

Legal basis: Necessary for the performance of a contract

Storage period: As long as necessary for this purpose

Research & Development

Purpose: Market research

Information: Habits, Lifestyle, Home address, Email, Phone number

Legal basis: Legitimate interests

Interest concerned: Commercial interests

Storage period: As long as necessary for this purpose

How did area obtain your personal data?

AREA has obtained your data because you have provided this data to us.

What are your rights?

Under the European General Data Protection Regulation you have a number of rights with regard to your data and the processing thereof:

Access

You may access your personal information and make any necessary changes in your account. If you would like to see which personal data AREA has obtained about you, you may exercise your right of access by submitting a request to AREA.

Making changes

If you wish to make changes to the personal information that you have seen as a result of a request for access and you are unable to make the changes yourself in your account, you may request that AREA makes these changes for you. You may request that AREA modifies, corrects, supplements, erases or shields your information.

Restriction of processing of personal data

You also have the right, under certain conditions, to ask AREA to restrict the processing of your personal data.

Right to object

If processing of your data takes place on the grounds of 'legitimate interest' by AREA or a third party, you have the right to object to that processing.

Portability of data

You have the right to obtain your personal data from AREA. AREA will provide this in a structured and commonly used format, which can easily be opened using commonly used digital systems.

Withdrawing consent

When the legal basis for a particular processing is your explicit consent, you have the right to withdraw that consent. This does not affect past processing, but does mean that we will no longer be allowed to process this data in the future. It may also result in AREA no longer being able to provide you with certain services.

Response from AREA

A request can be sent to info@area.amsterdam. AREA will comply with your request as soon as possible and in any case no later than one (1) month after AREA has received such a request. If AREA rejects your request, we will indicate in our reply why the request was rejected.

Recipients of your personal data

It is possible that AREA is required to submit your data to a third party, for example to fulfil a legal obligation.

What are cookies and how does area use them?

Cookies are small pieces of (text) information that are sent to your browser when you visit the website of AREA and then stored on the hard disk or in the memory of your device. The cookies placed via AREA’s website cannot damage your device or the files stored on it. With 'cookies', we also mean comparable techniques collecting information, such as device fingerprinting.

Can changes be made to this privacy statement?

This Privacy Statement is subject to changes. We therefore advise you to regularly read the Privacy Statement for any such changes.

Questions, remarks, and complaints

If you have any questions regarding this Privacy Statement or the way in which AREA uses your data, you can send an e-mail to info@area.amsterdam. If you have a complaint about the way your data is processed, please send an e-mail to info@area.amsterdam. Furthermore, you always have the right to contact the competent national data protection authority. In The Netherlands, this is the Autoriteit Persoonsgegevens.